Investors

Who is Monkey Rung® Products?

After a serious ladder fall in 2014, lifelong professional painter Lawrence Ayala began searching for a ladder accessory to hold his tools, buckets and bags while allowing him to safely hold onto a ladder at all times. After noticing the many limitations of the existing offerings in the market, Lawrence began working on prototypes for New, Improved ladder accessories now known as the Monkey KLAMP® & Monkey GRIP®, and Monkey Rung® Products was born. Today, the Innovative products under our umbrella have expanded to include a collection of Patented, First-To-Market items that all have the same driving benefits in common: ALL MONKEY RUNG® PRODUCTS MAKE JOBS EASIER, FASTER & SAFER!

Global Problem:

Lack of recent innovation in the ladder and paint accessories market has left users throughout the world stuck using Outdated, Inefficient and Unsafe tools and accessories, Causing Jobs to Take Longer, Cost More Money and result in Avoidable Injuries

Solutions We Provide:

Monkey Rung® Products provide multiple benefits to a wide range of recipients all around the world:

  • For Professional Tradesmen, Monkey Rung® Products allow them to do their daily jobs Easier, Faster & Safer … Every Day.
  • For Companies, Monkey Rung® Products allow their employees to finish jobs Faster & More Safely, saving money by reducing man hours per job and workers comp claims.
  • For Homeowners, Monkey Rung® Products allow them to tackle DIY jobs Easier, Faster & More Safely.
  • For Retailers & Distributors, Monkey Rung® Products provide the opportunity to Add Excitement & Drive Incremental Sales in categories lacking much innovation in recent years.

Product Portfolio:

Products in the Market Now

  • Monkey KLAMP® – UTILITY PATENT # US9732558B2 & INTERNATIONAL PATENT PENDING
  • Monkey GRIP® – UTILITY PATENT # US201800168 & INTERNATIONAL PATENT PENDING
  • Roller Ready® – UTILITY PATENT # US9446624B1
  • Garbage-eez® – UTILITY PATENT # USD727170S1

Products in the Market Now

  • Monkey KLAW – PATENT PENDING
  • 14-IN-1 PAINT POT – PATENT PENDING
  • Monkey STRAINER – PATENT PENDING
  • Monkey ATTACHMENTS – PATENT PENDING
  • Monkey KOVERS – PATENT PENDING
  • Monkey KAB GUARDS – PATENT PENDING

Market & Opportunity:

Monkey Rung® Products appeal to a wide array of both professionals & homeowners. For homeowners/DIYers, nearly every household owns at least one ladder, and with Over 139 Million Households in the USA and Canada alone, that in itself is a sizeable market. That said, we view our leading market to be professionals … that is, every professional who uses a ladder, paint roller, paint/stain sprayer, or trash bags in their job every day. In the USA and Canada alone, these professionals include Over 13 million:

  • PAINTERS
  • DRYWALLERS
  • CARPENTERS
  • ROOFERS
  • ELECTRICIANS
  • PLUMBERS
  • INSTALLERS
    • CABLE / SATELITE TV
    • GUTTERS
    • GARAGE DOORS
    • AUDIO
    • ALARM / SURVEILLENCE
    • AWNINGS
    • HOLIDAY LIGHTS
    • FIRE SPRINKLERS
    • INSULATION
    • WINDOWS
    • ETC.
  • TREE SERVICES
  • WINDOW WASHERS
  • WINDOW SCREEN SERVICE
  • HVAC SERVICE
  • CLEANING SERVICE
  • CHIMNEY SERVICE
  • PEST CONTROL SERVICE
  • MASONS
  • WELDERS
  • LANDSCAPERS
  • RESTORATION
  • AIRCRAFT INDUSTRY
  • ARMED SERVICES TRADES
  • COMMERCIAL SIGNAGE
  • RECREATIONAL VEHICLE SERVICES
  • …AND MANY MORE!
PROJECTED SALES: $16,680,000

PROFIT: $6,672,000

Business Model

Out of the 139 Million Households in US & Canada alone, conservatively, we will reach at least 1 member of just 1% of those households (1,390,000 customers) to purchase just 1 Monkey Rung® Product at our average sell price of $12.00 (and avg. 40% profit of $4.80), which equals sales of $16,680,000 (at profit of $6,672,000).

PROJECTED SALES: $15,840,000

PROFIT: $6,336,000

Business Model

Out of the 13.2 Million PRIME TARGET Customers who work in Construction and/or Painting in the US & Canada alone, conservatively, we will reach at least 10% of those customers (1,320,000 customers) to purchase just 1 Monkey Rung® Product at our average sell price of $12.00 (and avg. 40% profit of $4.80), which equals sales of $15,840,000 (at profit of $6,336,000).

CURRENT TRACTION:

Even with No Marketing and even with only presenting the first 3 items so far, Monkey Rung® Products already has strong global interest from many of the leading hardware, paint & industrial retailers, distributors & ecommerce sites including:

WE ARE ACTIVE NEW VENDOR WITH THESE CUSTOMERS:

  • Do It Best Stores (3,500+ US Stores)
  • Sherwin Williams (3,500+ US & Canada Stores)
  • Winsupply (600 US Stores)
  • TheHomeDepot.com
  • Amazon.com
  • The Paint People
  • Wall Store Korea

CUSTOMERS WHO HAVE ALREADY EXPRESSED INTEREST (EVEN WITH NO MARKETING) INCLUDE:

  • Menards (3rd Largest US Hardware Chain; 350 High Volume US Stores)
  • LOWES.com
  • AZ Partsmaster (Leading MRO Supplier to US Multi-Family Housing Industry)
  • Rack-A-Tiers (Canada Based Leading Wholesale Distributor to Electrical Contractors in US & Canada)
  • iQuip (Leading Paint Accessories Distributor in Australia)
  • Sutherlands (53 US Stores)
  • ACE Hardware (5,000+ US Stores)
  • Grainger (Leading Industrial Distributor)
  • Fujiwara Sangyo (Largest Hardware Distributor in Japan)
  • Mitre 10 (350 Australia Stores)
  • Oldfields (Leading Paint Accessories Distributor in Australia)
  • Multiple Distributors in Puerto Rico
  • PRO Group (Coalition of over 73 hardware distributors in US)
  • Distribution America (The USA’s largest network of independent hardware & paint distributors) The Grommet.com
  • …AND MANY MORE JUST WAITING FOR LIVE SAMPLES!

THE COMPETITIVE ADVANTAGE OF MONKEY RUNG® PRODUCTS:

Monkey KLAMP®Only Patented Ladder Accessory that UNIVERSALLY Fits All Brands of A-Frame Step Ladders! Safely and Securely holds and stabilizes items in place. Durable Anodized Aluminum & Stainless Steel Construction. 3 Interchangeable Stainless Steel Attachments allow for MANY Different Uses. Holds Tools, Paint Cans, Buckets, Bags, Sprayers & Anything Else You Need On an A-Frame Step Ladder!

Competition

  • Step Ladder Paint/Project Trays (by Werner, DeWalt, etc.): Doesn’t securely hold items in place. Cheap Plastic composition. Limited Uses. Only Compatible with their own ladder brands!
  • Ladder Mate®: Doesn’t securely hold items in place. Cheap Plastic composition. Limited Uses.
  • The Ladder Sidekick®: Big/Bulky and takes Up Way Too Much Space outside the ladder. Doesn’t securely hold items in place. Limited Uses.
  • Paint Can (Pot) Hooks (by Werner, etc.): Doesn’t stabilize the bucket from moving. Only 1 use.

Monkey GRIP® – Only Patented Ladder Accessory that UNIVERSALLY Fits All Brands of Extension Ladders! Safely and Securely holds and stabilizes items in place. Durable Anodized Aluminum & Stainless Steel Construction. 3 Interchangeable Stainless Steel Attachments allow for Many Different Uses. Holds Tools, Paint Cans, Buckets, Bags, Sprayers & Anything Else You Need On an Extension Ladder!

Competition

  • Ladder Limb®: Users report it comes lose in Extension Ladder D-Rung with regular use, and the attachments (like a carabiner) do not stabilize the item they are holding.

Monkey KLAW® – Only Patented Ladder Accessory that UNIVERSALLY Fits All Brands of Multi-Use Ladders! Safely and Securely holds and stabilizes items in place. Durable Anodized Aluminum & Stainless ho Steel Construction. 3 Interchangeable Stainless Steel Attachments allow for MANY Different Uses. Holds Tools, Paint Cans, Buckets, Bags, Sprayers & Anything Else You Need On an A-Frame Step Ladder

Competition

  • Step Ladder Paint/Project Trays (by Werner, DeWalt, etc.): Doesn’t securely hold items in place. Cheap Plastic composition. Limited Uses. Only Compatible with their own ladder brands!
  • Ladder Mate®: Doesn’t securely hold items in place. Cheap Plastic composition. Limited Uses.
  • The Ladder Sidekick®: Big/Bulky and takes Up Way Too Much Space outside the ladder. Doesn’t securely hold items in place. Limited Uses.
  • Paint Can (Pot) Hooks (by Werner, etc.): Doesn’t stabilize the bucket from moving. Only 1 use

THE COMPETITIVE ADVANTAGE OF MONKEY RUNG® PRODUCTS:

4-IN-1 PAINT POT – Only Patented 4-IN-1Painter’s Tool featuring all 4 Uses in 1 Single New Item: (1) Paint Strainer for Clean, Smooth Paint Every Time (2) Convenient Thumb Holder Ring for Easy Use (3) Paint Divider Enables Painting with 2 Different Colors at Same Time (4) Built-in Roller Grids Keep Excess Paint Off Your Roller Covers!

Competition

  • Red Handy Pail®: Only has 1 limited use.
  • Purdy Paint Pal®: Only has 1 limited use.
  • Wooster Speed Bucket®: Only has 1 limited use.

Monkey KAB GUARDS – Patent Pending Durable Foam Guards Protect Any Vehicle when Transporting Ladders!

Competition

  • Home Made Solutions of Cardboard, Drop Cloths, Foam Pool Noodles, etc. Deliver Poor, Inconsistent, Unreliable Results, Resulting in Scratches and Dents to Vehicles and very Sloppy, Unprofessional Appearance Reflecting Negatively on Professional Contractors and the Companies they Represent.

Monkey KOVERS – Patent Pending Disposable Ladder Covers to protect floors and walls during ladder use, Protecting Tradepersons and Homeowners from costly repairs to damaged flooring.

Competition

  • Homeowners and tradespersons use old rags or shoe booties wrapped to the bottom of step ladder feet Resulting in Inconsistent Results and Unprofessional, Sloppy Appearance.
  • Werner and Louisville rubber ladder mitts are placed over the top of extension ladders, but get very dirty and over-sprayed with paint, Resulting in Sloppy, Unprofessional Appearance. They are also More Expensive to replace.

Monkey STRAINER – Patent Pending Paint Strainer delivers Clean, Smooth, Clump-Free Paint Every Time. Can be Reused Over and Over Again!

Competition

  • Paper-Based Cone Strainers, Elastic Mesh Strainer Bags and the old Pantyhose Painter Hack yield Inconsistent, Unreliable Results and can be Messy, Resulting in Spills, Splatter and Unprofessional, Sloppy Appearance.
  • For One-Time Use Only.

THE COMPETITIVE ADVANTAGE OF MONKEY RUNG® PRODUCTS:

Roller Ready® – Patented Roller Ready Attaches to Your Existing Cordless Drill to Clean AND Dry Dirty Paint Rollers in Seconds! Enables Painters to Effectively Reuse Paint Rollers Over and Over Again, Saving Rollers, Money & Time. Compact, Light and Easy to Store and Transport, Simple & Fun to use, Works Quickly and Will Not Rust in water. Environmentally Friendly – Saves Trees & Water!

Competition

  • Metal Spinner Cleaners by Purdy and many others: Large, Bulky and Takes Up Too Much Space. Rusts in Water. Manual Labor Intensive. Takes Too Long Too Clean/Dry Effectively.
  • Clean N’ Roll®: Large, Bulky and Takes Up Too Much Space. Requires Hose Hookup.

Garbage-eez® Residential Version – Patented Garbage-eez® stores and dispenses 25 tall kitchen garbage bags on a Perforated Roll from the bottom of your trash can, so a new bag is always ready to go when you take the full one out. Saves Time, Steps & Storage Space. More Sanitary thanks to Less Contact with GermProne trash cans

Competition

  • Traditional single trash bags take up more cabinet space, require more time and more steps and are less sanitary since they require more frequent hand contact with germ-prone trash cans.

Garbage-eez® Commercial Version – Patented Garbage-eez® stores and dispenses 25 garbage bags on a Perforated Roll from a Portable, Magnetic, Refillable Dispenser, so a new bag is always ready to go when you take the full one out. Ultimate Convenience in Contractor Vehicles and for Quick Clean Up on Job Sites.

Competition

  • Traditional single trash bags take up more space, require more time and more steps and are less sanitary since they require more frequent hand contact with germ-prone trash cans.

Investment To Date:

Money spent on Monkey Rung® Products to date includes over $400,000 in R&D, CAD Designs, US Patents, International Patents, Trademarks, Tooling/Product Molds/Manufacturing, Logo/Packaging Design, Website Development & More.

Marketing/Sales Plan:

We will execute a multi-pronged Marketing & Sales approach including:

Building Brand Awareness:

We’ve partnered with Leading Digital Marketing/PR/Web Development Firm, No Boundaries Marketing, to professionally execute the following initiatives:

  • Featuring all of our product information, company information and news on our website, www.MonkeyRung.com which will be updated regularly to highlight new product launches, upcoming trade shows, new retail partners & interaction with consumers.
  • Executing an Aggressive Social Media presence on Instagram, Facebook, TikTok, Twitter and whatever platform comes next to Drive Brand & Product Awareness and regularly Engage with current & potential Consumers everywhere they are.
  • Smart, Aggressive Search Engine Optimization
  • Aggressive, Targeted Participation in Industry Publications, Interviews & Product Reviews

Driving Sales:

  • Utilizing our team’s existing relationships/contacts in brick & mortar and ecommerce retail channels
  • Attending …And Performing Well… at all the right Trade Shows

As a bonus, we will be registered with the SBA to utilize the resources and potential contract preferences offered to Minority-Owned Businesses.

Investment Will Fund:

WAREHOUSING / FULFILLMENT: Estimated $10,040.00 / Month

Storage: $1,260.00 / Month

Fulfillment: $8,780.00 / Month

*Based on estimated average storage of 42 pallets per month and estimated average fulfillment of 1,756 cases per month

MARKETING / ADVERTISING / SALES: Estimated $20,000 / Month

Digital Marketing (SEO, Social Media, Web): $5,000.00 / Month

Industry Trade Shows: $3,000.00 / Month

Gorilla Marketing: $1,000 / Month

TV/Trade Publications/Magazines: $1,000 / Month

Sales/Travel/etc.: $10,000 / Month

Product Costs & Profit Margins:

* Projected sales volume reflects 70% sold to Retailers & 30% sold to Distributors, landing our Avg. Margin at 34%.

* Profit Margins above are conservative as they assume all sales sold in most expensive retail displays. Actual sales will be a mix of displays & less expensive open stock cases, so actual margins will be higher.

* All COGS above are based on low initial MOQ of 2,000 units. Profit Margins will Increase as Order Size Grows and COGS drops. (At 5,000 MOQ, COGS drops by 5%; at 10,000 MOQ, COGS drops by 10%)

Why Us:

  • We can scale the business upward relatively quickly without the need to recruit or add a significant amount of new personnel or large overhead costs.
  • We offer multiple First-To-Market, Patented Products and are already attracting widespread international interest and gaining traction rapidly.
  • Monkey Rung® brings a professional team with diverse backgrounds and skills, and the ability, experience and contacts to operate Effectively and Efficiently from day one.
  • We offer a unique product line with many products ready to expand the line to leverage with retailers and maximize sales and R.O.I.
  • We have other inventors and entrepreneurs ready and committed to joining their products under the Monkey Rung® brand … a testament to their shared belief in the Monkey Rung® products, team and vision.
LAWRENCE AYALA, CIO (Chief Innovation Officer)

Lawrence has been a professional contractor for over 35 years and has owned his own painting company for over 15 years. He has 2 patented inventions active on the market now, and has patents pending on several more innovative inventions now ready to launch.

Lawrence will oversee all areas of the business with a primary focus on product development, financial decisions and overall health and wellness of the business.

PAUL KILEY, President/CEO

Paul Kiley has led a successful career in B2B and B2C sales for over 20 years, establishing long-lasting, far reaching relationships with brick and mortar and ecommerce retailers, distributors, sales reps, industry publications and professionals across multiple channels throughout North America and beyond. Above and beyond sales and marketing, Paul has valuable executive experience spearheading operations, fulfillment, distribution, warehousing, logistics, purchasing and negotiation.

Paul will direct global sales and marketing, buyer/customer relationships, order fulfillment centers, trade show representation and general operations of the company.

DAN NELSON, Vice President/COO

Dan Nelson has over 13 years of operational, project management and sales experience working with some of the largest companies in the supply channel including HD Supply and Ferguson Enterprises. His background provides him with valuable experience in the areas of operations, sales, logistics, contract negotiation, distribution and more.

Dan’s primary responsibility will be company-wide operations management. He will work directly with manufacturing and fulfillment partners to oversee production, logistics, new vendor paperwork and quality control. Dan will also be working with senior leadership to grow brand awareness through trade show representation, marketing and sales.

ANTHONY AVILA

ANTHONY AVILA, Hispanic Market Specialists

Victor and Anthony to assist with the Hispanic Markets in all areas including retail marketing, retail sales, Hispanic Trade Shows, Spokesman for Hispanic Radio, Magazine, Newspapers, Television and English/Spanish Translation with manufacturers, packaging, etc.
ANTHONY AVILA

LAWRENCE AYALA JR., Operations, Social Media Content & Trade Shows

Lawrence Ayala Jr. to assist with day to day operations of the office, Social Media Content, Trade Show prep and execution, Photography and Video Production.

JOHNNY AYALA
JOHNNY AYALA, Operations, Social Media Content & Trade Shows
Johnny Ayala to assist with day to day operations of the office, Social Media Content, Trade Show prep and execution, Photography and Video Production.

Monkey Rung® Has Established Working Relationships With the following Trusted Partners:

Sunway Logo

Sunway Products – Manufacturing Partner
Sunway is an extremely versatile manufacturer with impressive in-house capabilities supported by a 35,000 sq. ft., State-of-the-Art, FDA Registered, ISO9001 Certified primary manufacturing facility, 5 plastic injection machines, SMT machinery, Soldering machinery, Extrusion machinery, Automatic Welding Machines, 50 sewing machines, etc. The wide range of products they produce includes many different types of Hardware Tools, LED Residential & Commercial Lighting, Flashlights & Lanterns, RV Trailer Mobile Home Products, Camping Tents, Furniture, Decorations, Building Illumination, FDA Registered Medical PPE Supplies, etc.

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The Bacchus Company – Freight Forwarding, Warehousing & Fulfillment Partner
Bacchus is a full-service global supply chain organization. Their network of partners and Innovative methods allows them to offer turn-key product solutions with prompt delivery times, while boasting industry leading prices. They store, manage, & fulfill over a million dollars in inventory in their Phoenix distribution center alone. Their sister facilities all over the world distribute much more than this every year. Bacchus is set up to handle all movement of product from the time it is produced to the time it is safely delivered to each of our end customers, and everything in between.
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Romans Tide – Amazon Channel Management Partner
Romans Tide is a full-service, results-driven Amazon Brand Management Agency dedicated to helping brands maximize sales potential in the Amazon marketplace. They offer complete, end-to-end service to not only list on Amazon, but to Stand Out from the Crowd and Succeed on Amazon.
NBMG Logo
No Boundaries Marketing Group – Marketing Partner
No Boundaries Marketing Group is a full-service firm offering a full suite of services including Search Engine Optimization, Website Design, Social Media Branding, Strategic Marketing, Co Op Advertising, Search Engine Marketing, Affiliate Marketing & Much More.